Did you know that just 21% of all trade show swag is kept past the show? According to a 2019 study by Advertising Speciality Institute, that means ¾ of all swag ends up in the landfill. This waste does nothing to help grow your brand and damages the environment. However, brand merchandise is … [Read more...] about 7 Sustainable and Stylish Eco-Friendly SWAG Ideas
General Trade Show Tips
5 Strategies to Convert Trade Show Leads
There is no better place to get qualified leads for your business than a trade show in Las Vegas. At a trade show, you’ll have the opportunity to increase brand awareness in your target market, connect with customers in person and make a lasting impression–all with an affordable cost per … [Read more...] about 5 Strategies to Convert Trade Show Leads
Are Trade Shows Worth It? How to Maximize the Value of a Trade Show Booth
Las Vegas is a main destination for trade shows and many businesses are wondering: “Are trade shows worth it?” Trade shows can have an intimidating upfront investment with some costing thousands to rent booth space. Small businesses and startups can sometimes struggle with budgeting for these … [Read more...] about Are Trade Shows Worth It? How to Maximize the Value of a Trade Show Booth
10 Tips for Going Green at a Trade Show for an Eco-friendly Event
Did you know that trade shows produce an estimated 600,000 tons of trash every year, as reported by Trade Show Labs? The average material waste of an attendee is 3.5 lbs and only 26% of that waste is recycled. Further, when considering the carbon emissions of transportation to tradeshows, food … [Read more...] about 10 Tips for Going Green at a Trade Show for an Eco-friendly Event
10 Fun Trade Show Games to Attract Visitors to Your Booth
An effective marketing strategy to attract people to your trade show booth is by offering gameplay. Trade show booth games help break up the monotony of a conference. They bring new guests to your booth, facilitate networking, and leave a positive brand impression. Coordinating a trade show … [Read more...] about 10 Fun Trade Show Games to Attract Visitors to Your Booth
9 Ways to Give Your Clients the VIP Experience at a Trade Show
Treating your VIP guests to a world-class experience will help solidify your business relationship. Trade shows are the perfect opportunity to connect with VIPs and show them your appreciation. If you’re looking for ideas for your Las Vegas trade show, here are event marketing strategies to help … [Read more...] about 9 Ways to Give Your Clients the VIP Experience at a Trade Show